February is Black History Month!
Black History Month is an annual observance originating in the United States, where it is also known as African-American History Month. It began as a way of remembering important people and events in the history of the African diaspora.
Since its inception, Black History Month has expanded beyond its initial acceptance in educational establishments.
In 2018, Instagram created its first-ever Black History Month program with the help of its then Head of Global Music & Youth Culture Communications, Shavone Charles. Instagram's Black History Month program featured a series of first-time initiatives, including a #BlackGirlMagic partnership with Spotify and the launch of the #CelebrateBlackCreatives program, which reached more than 19 million followers. By 2020, Black History Month had become a focus beyond schools. The Wall Street Journal describes it as "a time when the culture and contributions of African Americans take center stage" in a variety of cultural institutions including theaters, libraries and museums.
The precursor to Black History Month was created in 1926 in the United States, when historian Carter G. Woodson and the Association for the Study of Negro Life and History announced the second week of February to be "Negro History Week". This week was chosen because it coincided with the birthday of Abraham Lincoln on February 12 and of Frederick Douglass on February 14, both of which dates black communities had celebrated together since the late 19th century. Negro History Week was the center of the equation. The thought-process behind the week was never recorded, but scholars acknowledge two reasons for its birth: recognition and importance.
We are highlighting 10 strong Black Women who inspire us. They have achieved greatness and changed the course of history. We encourage you to click through the thumbnail images above to learn more about each of them.
As an incentive we have hidden exclusive discount codes within each ranging from 15-25% OFF.
Find the codes and enter them at checkout during the month of February to reveal the value of savings!
In addition, we are donating 10% of all sales to:
MANDATE OF NCBWF
The mandate is fulfilled through community-based services, personal and professional development programs across Canada. The NCBWF began locally in British Columbia to secure funding in order to advance opportunities for female/female identifying people of African descent and youth. We have grown into a multi-faceted, non-profit organization that operates locally and collaborates nationally. The NCBWF sponsors educational, social, cultural, economic and health related programs and projects. These projects are designed to meet the needs and concerns of female/female identifying people of African descent and their families by enhancing their quality of life.
Continue the conversation
If you are looking to expand your children's library, Parents for Diversity has compiled an incredible list of books that explore the different experiences, histories, and cultures of people of African descent, which is also sorted by age groups ranging from pre-school all the way up to age 12+.
Books are a great way to continue conversation and education beyond Black History Month. While setting aside one month to celebrate black history is important, black history is part of our entire history and shouldn't be confined to just one month.
Continue the conversation.